Welcome to the
Smart Health Benefits Association!
(SHBA)
We’re excited to officially welcome you as one of SHBA’s Advisor Members! You are helping set the foundation for an association that will amplify the voice of plan sponsors, advisors and members across Canada.
As a part of your membership registration, you now have access to download your official SHBA Member Badge.
Feel free to use this on your website, as a part of your email signature and on future presentations.
Let’s Get Started!
Step 1: Follow SHBA on LinkedIn to up-to-date on current initiatives
Step 2: Access your Founding Member Badge image below
Together, we’re building a stronger national voice for private benefits in Canada.
If you have any questions about your membership benefits, please contact: info@shba.ca
Again, Welcome Aboard!
Education
Stay ahead with timely updates on policy and industry trends—clear insights into what’s happening and why it matters. Beyond advisor education, SHBA engages governments, business groups, and the public to reinforce the importance of private plans.
Advocacy Access
A unified national voice for plan sponsors and members, backed by policy briefs, position papers, and practical talking points. SHBA represents members on critical issues, including Pharmacare, high-cost drugs, rare disease treatments, virtual care, provider networks, and pooling practices.
Networking
Be part of a national coalition of advisors, employers, and experts working to protect and strengthen private plans. Build relationships, share insights, and play an active role in shaping SHBA’s advocacy priorities and direction.
Turn-Key Resources
Access ready-to-use tools, briefs, and templates designed to support your conversations with clients and stakeholders—practical resources you can apply right away.
Discounts
Unlock exclusive savings on partner programs, events, and tools—delivering practical value to your membership and supporting your business growth.
The Founding Corporate Members
The Smart Health Benefits Association was established through the vision and leadership of its founding corporate members: Benefits Alliance, HUB International, Navacord, GroupHEALTH Benefit Solutions, and People Corporation. Together, these organizations recognized the need for a unified national voice to strengthen access to sustainable healthcare and workplace benefits in Canada.
