Privacy Policy

Effective Date: September 14, 2025
Last Updated: September 14, 2025

The Smart Health Benefits Association (“SHBA,” “we,” “our,” or “us”) is committed to protecting the privacy of our members, partners, and visitors. This Privacy Policy explains how we collect, use, and safeguard your personal information when you interact with our website and services.

1. Information We Collect

We may collect the following types of information when you use our website:

  • Personal Information Provided by You:

    • Name, email address, phone number, and organization when completing membership applications, contact forms, or newsletter sign-ups.

    • Payment information when purchasing a membership or registering for paid events.

    • Professional details (such as employer, title, or association) when applying for membership or participating in advocacy programs.

  • Automatically Collected Information:

    • Browser type, device information, IP address, and pages visited through cookies or similar tracking technologies.

2. How We Use Your Information

We use collected information to:

  • Process membership applications and manage member accounts.

  • Provide access to member-exclusive resources, reports, and tools.

  • Communicate updates on events, news, and advocacy initiatives.

  • Respond to inquiries submitted via contact forms.

  • Process payments securely.

  • Improve website functionality, content, and user experience.

3. Sharing of Information

We do not sell or rent your personal information. We may share your information with:

  • Service Providers: Third-party vendors that help us operate our website, process payments, or deliver communications (e.g., email newsletters).

  • Event Partners: When registering for certain events, your information may be shared with co-hosting organizations or speakers as necessary.

  • Legal Compliance: If required by law or to protect the rights, safety, and security of SHBA and its members.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to analyze site traffic, improve performance, and enhance user experience. You may adjust your browser settings to refuse cookies; however, this may impact some website functionality.

5. Data Security

We use appropriate administrative, technical, and organizational safeguards to protect your personal information. While we take reasonable measures to secure data, no method of transmission or storage can be guaranteed 100% secure.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law.

7. Your Rights

Depending on your jurisdiction, you may have rights to:

  • Access the personal information we hold about you.

  • Request correction or deletion of your information.

  • Withdraw consent for certain types of processing.

  • Opt out of receiving marketing communications at any time by following the unsubscribe link or contacting us directly.

8. Third-Party Links

Our website may include links to third-party websites. SHBA is not responsible for the privacy practices or content of external sites.

9. Children’s Privacy

Our services are intended for adults and professionals. We do not knowingly collect personal information from children under the age of 16.

10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us at:

Smart Health Benefits Association
3301 Langstaff Rd, Unit 101, Concord, ON, L4K
Email: info@shba.ca
Phone: +1 (437) 524-6110